Websites that Sell.

Turn browsers into buyers with our intuitive user interfaces and award winning design.

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Portal Websites

  • Lead Capture
  • Site SEO
  • Site Stats
  • Real Time Inventory
  • Location Map
  • Finance Calculator
  • Custom Site Design
  • Advanced Inventory
  • Automated Specials
  • Home Page Video
  • Featured Pre-Owned
  • Social Networking
  • Custom Flash
  • AutoReel® Videos
  • eVox Images and 360 Spins
  • Enhanced Site Stats
  • Enhanced SEO
  • Larger Vehicle Photos

Connect with Customers

Give your customers the power to find inventory from all of your locations from a single portal interface. Dealertrack Interactive dealership portals offer award winning structure and navigation for the most flexible and enjoyable browsing experience.

Custom Portal Site Design

Our design team will create a custom website reflecting the style and experience unique to your dealer group. Whether true to a longstanding brand heritage or a fresh new look, Dealertrack Interactive delivers.

Upgraded Functionality

Custom websites feature all of the core lead generating and inventory features of our franchise dealership websites, with added vehicle search and sorting capabilities. Dealertrack Interactive gives you advanced control over the entire group's marketing message and lead routing.

AutoReel® Videos

Compelling videos for every vehicle on the lot that connect with customers, increase leads, and boost time spent on your site. AutoReel® features real human voices, not robotic text-to-speech.

Lead Capture

More than 90% of car buyers start their search online. Our websites capture those visitors with relevant and contextual lead-generating forms for sales, parts & service that feed directly to the Dealertrack Interactive platform and your CRM.

Automated Specials

Create your own home page specials, or let Dealertrack Interactive automatically generate them for you for both new and preowned vehicles. We analyze your inventory daily to create relevant specials.

Social Integration

Twitter & Facebook are more than just the latest buzzwords. They're a great way for your customer to share your vehicles on more than 50 social networks... and send their friends to your website.

Featured Pre-Owned

The home page of your website is always fresh and constantly updated with different featured pre-owned vehicles from your inventory every time the page is loaded.